Thursday, July 4, 2013

Mulberry Fall Winter 2015 Campaign

The Mulberry fall  2015 ad campaign is certainly one of the most original new season campaign we've seen up until now. We love fashion campaigns for their ability to bring the hottest looks from a label through a refreshing perspective and, when a hint of originality is added to the mix, things get a lot more fun. Seeing Cara Delevingne in a tree surrounded by owls definitely shows that the luxury label isn't afraid of outside the box thinking.

 If the first photo didn't reveal much about Mulberry's fall campaign theme, now that other images have surfaced, the vision is a lot clearer. The new Mulberry autumn winter 2015 campaign is meant to celebrate the English countryside, its beauty and its mysterious allure according to creative director Emma Hill who described the new ads as “Cozy, familiar, rural scenes but with a dark, mysterious and seductive veil.

Traditional fables, botanical prints and the earthiness of the countryside by night all played their part, and this sense of dark beauty was beautifully captured by Tim and Ronnie for the campaign.” Shot on location at the 18th century Shotover House in Oxfordshire, the fall 2013 Mulberry campaign definitely proves thought provoking since the seemingly rural background definitely doesn't diminish the elegant allure Mulberry is known for. The young British supermodel proves the perfect person for the task as she stuns in a multitude of elegant designs that any fashionista looking for investment pieces will definitely want to consider.